I hate how people can write whatever they want in here. @ Awesomedancer - While UD doesn't test on animals, neither does Too Faced.

I never tried this but I don't think it's fair to the company to have ignorant customers pushing other customers away from their products for reasons that aren't true.

I prefer Too Faced hands down. This feels so silky once it has dried after a few seconds. I found that the UDPP had horrible packaging (the doe foot applicator and the hard exterior made it difficult to get the product out) and it also made my lids greasy.

Shadow Insurance works great on oily eyelids...which UDPP doesn't do so well on... also, I was a bit irritated with UDPP- knowing that theres more product in there that you just can't get too is really annoying to me... besides, I believe Shadow Insurance holds color a bit better (.. it's more nude, while UDPP has a little color of it's own..)

I like the Too Faced better because the shades of the shadow remain more true to shadow color than with UD, although those various potions are okay, too. I've never had any creasing, smooching, smearing, running, or fading with Too Faced, so I've been very pleased. Also, it's easy to get every bit of the product out of the tube. When I get to the end, I cut the end off, and usually get a few more days. With UD, I never know how much product doesn't get used.

Hope this helps.

THIS IS SOOO MUCH BETTER. BETTER PACKAGING,THIS IS MORE CREASE RESISTANT, AND IT IS MORE INEXPENSIVE! the only thing better about udpp is that it isnt tested on animals. udpp does the job is you are against animal testing, you just wont get the best results.

I like TF Shadow Insurance MUCH better than UD. UD creased on my eyes very quickly (no matter how much I used, or how long I let it dry...), and it seemed to lighten the color of my eye shadow significantly. It also made my eyes water a bit, and Shadow Insurance has never done that. I have oily, sensitive, over 40 skin, and this is the only product that keeps my eyeshadow ON my eyes, instead of UNDER them! It doesn't dry my lids or make them crepey, either. In fact, the reason I logged on to Sephora tonight was to see if TF now did Shadow Insurance in a pearly beige tint, like UD does. Please, Too Faced! Do that! This stuff rocks. Oh- I used it on my niece at her wedding- & her makeup stayed on & fresh 'til the wee hours! (needless to say, so did mine, and I cried!)

This is better. Packaging is better because you can squeeze all the product out, and UDPP dries out my lids but this does not. This also lasts twice as long as UDPP, I've had mine for at least 6 months and still going strong, with every day use! When I used UDPP every day the bottle only lasted me two months. And that's probably because of the packaging.

Urban Decay is my favorite. Urban Decay is smooth and light. Shadow insurance dried up a little powdery, and if I didn't smooth it right, it made my eyes look cakey and white. UD made all my shadow bright and strong, regardless of the brand.

I would say between TFSI and UDPP, Shadow Insurance is the better of the two mainly because of the packaging. The Shadow Insurance tube is much easier to extract from than the Primer Potion pot. I've used both however, and as far as the actual primer, they both work the same and are great primers. It's just a matter of personal choice really. The best thing to do is sample them both and find out which you like better!

They both keep shadow on all day and prevent it from creasing but the shadow insurance is better because the design makes it easier to get just the right amount of product out without wasting any.

I like this much more than UDPP. UDPP dries my lid skin and also it does not seem to blend as smoothly at the outer corners of my eyes. UDPP also feels a bit more sticky. This one goes on more smoother, like the feel of Benefit's F.Y.Eye, except better because the F.Y.Eye seems to have particles rub off when you apply shadow with brush. This is the best eyelid primer i've tried so far!

I think Too Faced Shadow Insurance wins due to its superior packaging. You can just easily squeeze the product out of the tube and it can easily be cut open with scissors, while the UDPP is made of hard-as-a-rock plastic that you need a saw to cut it open. Not worth cutting yourself over.

I like this better and prefer this over UDPP... mainly because the packaging is better...but as far as the product's performances, I think that they are very similar. But I think Too Faced Shadow Insurance wins due to it's superior packaging.

Too Faced Shadow Insurance works the same as the Primer Potion. It is one dollar more, but you do get more product, and you can squeeze it out. So in the end you will be getting soo much more product from Too Faced due to the terrible Urban Decay packaging. Highly recomend this one.

I much prefer this. Not only is the packaging far superior, this doesn't dry out my lids like UDPP.

It worked about the same way for me. It might also depend on what kind of eyeshadow you use. UD actually worked better with some of the cheaper eyeshadows i got from a drug store.

Honestly they both are very similar. I find the UDPP a little more tacky. Both work great with no creasing, light in texture and pops colors really nicely. However UDPP's packaging really sucks and you have to cut it open to get the rest of the product out. So I prefer to use Shadow Insurance so I dont end up cutting myself.

Either way you win

I have tryed both products and I must say, too faced is better by far!

this lasted me about a year and a a bit more and i didn't use it for just eyeshadow i used it to hide acne by putting it on my zit so my face makeup will cover it better so it last a really long time

I just line the top lid, so I can't speak for the bottom lashline, but yes, it works for my eyeliners and I switch between kolh, gel, and liquid liners.

It works excellently as an eyelid primer, but I haven't had much success with avoiding raccoon eyes when I wear this with liner on the bottom.

YES. i have really oily skin, and my (cream-pencil) eyeliner tends to end up in the crease of my eyelids by mid-day. not with this stuff!

this stuff works great at keeping your eyeliner on your lid i find that it keeps it way better than benefit lemonaid and urban decay primer potion so if you want a great primer insure your shadow with too faced!

I haven't tried it for this purpose. If your having problems with liners fading, smudging, etc. try a waterproof liner OR my new fave: MUFE's 'aqua cream' - I haven't used anything else on my (allergic) eyes since I found this product (even safe - and fabulous - for waterline!)
You won't regret purchasing this product!!!

Yep, everthing you put on your eyeball will stay!! LOVE this stuff!

I have super oily eyes and this made eyeliner placed on the lid at the upper lashes stay on much better. I don't think I have any great eyeliners to begin with so I was impressed that cheap drugstore liner stayed on all day. It faded a little but didn't smear or end up on my upper lid.

Any other place I tried lining my eyes, bottom lash line or under the upper lash line, didn't stay because I wasn't able to get the product there.

IMO, it does. i used heavy eyeliner along w/ eye shadows.

Yes! It works perfectly with my gel liner. I have oily skin and this product has kept the liner intact for several hours.

YES! It is excellent at keeping eye liner in place.

Absolutely! Of course it won't work on your waterline, but you shouldn't be applying this to the waterline anyway. Smashbox Jet Set Liner works and stays for a very long time on the waterliner.

I have used this product for 2 weeks, and have found my eye liner has even stayed on all day as well, and that never would happen without this product.

Yes, but not on the inside wet part. Nothing stays there so far.

I primarily bought this primer because of the claims of no more creasing and my eyeliner is also protected by Shadow Insurance. Actually, that is what I am most impressed about - my eyeliner still appears fresh!

Shadow Insurance was the 1st eye primer I ever tried and I liked it a lot but decided to try Lorac when it was time to repurchase.
Comparing the two formulas I would say Shadow Insurance preformed slightly better, having a heavy hand (being in a hurry) while applying can lead to creasing with either product but it is rare.
I definitely prefer the applicator tip on the shadow insurance to Lorac, it's cleaner and there is less product waste.
To make a long story short when I run out of the Lorac primer I will purchase Shadow Insurance again :)

Shadow Insurance is the first eye-shadow primer I've used, but I won't need to look further. It does just what it says it will do, which in my opinion, is not that common in the cosmetic world.

Try the Shadow Insurance! It has literally changed my life... having super oily skin makes even waterproof eyeshadows glide right off my face, but this primer is a god-send! 12 hours+ and my eyeshadow still looks like when I put it on in the AM. Best part is that one tube lasts a lifetime -- took me more than a year to finish one tube! Hope this helps!

I haven't tried Lorac's, but I've tried Nars, UD, and Laura Mercier eyeprimers, and TooFaced is THE BEST. It's the least expensive one too, I think! My mom and three sisters and I can't go without it. It makes eyeshadows richer in color and THEY STAY. There's no gummy thickness; it's a dream. Do get TooFaced!!

TOO FACED! I love LORAC.. BUT, the shadow insurance is the way to go!

Oddly enough, I currently have both but have not tried the LORAC one yet. Trying to decide which to use? Go into your local Sephora or ULTA and ask for samples! Use a little of one on each eye and do a side by side comparision! Usually you can get 3+ uses out of jar samples they give you, so try it a few times with different looks and products, and make your pick!

I ASSURE YOU, two faced shadow insurance will never give you a creasing problem! this primer does not crease whatsoever! It keeps your eye makeup smooth and pigmented, and stays on forever! GET IT, you will not be disappointed, i love this product!

I haven't tried Lorac, but this primer is very creamy and blends to nothing. You only use a very small amount.

I've used LORAC's primer, as well as a few other brands, but this one is the best. It doesn't have a cakey or dry feeling. It goes on really smooth, it blends well, and it doesn't crease. You really have to work your makeup remover to get the shadow off at the end of the day. Its has a great color to it and is really the best eyeshadow base/primer out there. If your trying to decide between LORAC's and Too Faced, give this one a try or see if you can get samples of each from Sephora, sometimes they give you a little pot, but I would highly reccomend Too Faced.

Yes, I use Too Faced Shadow Insurance, started about 3 weeks ago and I LOVE it. I used a Tarte product before that went on with a wand and I hated that. This goes on smooth and keeps everything in place all day. No creases, no eyeliner transfering to the upper lid. I highly recommend it! Good luck!!

I was using Clinique Touch Base and having a problem with crepiness and drying and creasing eyeshadow. I have tried several different brands of eyeshadow over the Shadow Insurance and it has staying power without drying your eyelids out and without creasing.

personally, I don't even put foundation on my eyelid?? So I apply prior to eyeshadow application.

When I put it on under my eye, I always put over my concealer and foundation.

It's best to put it on AFTER you put on your foundation because if you put it on before, your foundation will cover it up. I put it on after I put on foundation because it also covers the places that your foundation missed.

I hope this helps you,
Jessica

I put this on after putting on my moisturizer. Then I put my foundation on top. I haven't had any problems with it when I use it this way.

I usually apply the SI on my eyelid while I am putting on foundation so the SI dries. Sometimes I do smudge a bit of the SI underneath but you may be using too much. Trying just using what is left over on your finger. I would put it after moisturizer but before everything else. Hope this helps.

I also use this to help prevent mascara from smudging throughout the day! It works great for that purpose also, but note that It really comes down to what mascara you are using, and whether or not it's waterproof.

under girlfriend. it's a good primer even under the foundation. have you tried switching to a waterproof mascara? that might assist also - ;)

I would say don't put the foundation on your eyelids and put the SI on eyelids and under (after you put on the foundation). I didn't know you could use under the eye, so I'll have to try that.

I would say take a day and play around with it. I think it would be hard to tell someone how to use it because your skin works differently than others with different makeup products. So give it a try different ways and maybe try and use a waterproof mascara? I know many people dont like to use waterproof makeup but that is what helps me from getting smudges. Hope I helped. :)

I put it on top of my foundation ^^

noo, definetely use it before you put on your foundation!!!

I use mine EVERYDAY and I have had it for over a year and a bit. Worth every penny as a little goes a long way. Like a pin point is enough per lid because it spreads so far! so worth it

I would say this tube if you used it daily would EASILY last you 6 months if not way longer. My guess is you would buy two of these per year if that.

I had bought mine about 5 months ago and I still have plenty left. It gets a bit watery so you might need to shake it. It didn't work that well though after a while.

I've had mine for over a year and i use it everyday!, you need the smallest amount, its definitely worth it!

I just bought mine so I don't know for sure but, as little as you use I can't see me buying more for atleast a couple of months.

I've been using mine daily for about a month and have not even made a dent. I'm guessing that it will last me 3-6mo.

Lasts for months

It depends on how you use it really, because I tend to take it up to my brow and the sides/under my eyes but not totally coating under them. And sometimes I'm just trying different looks. But on averwge it lasts about 2-3 months

Last all day for me and my skin is oily. It'll last through light swaet too. The tube last me a few months and I use it everyday? Just use a tiny drop in the crease.

i'm almost done with my tube and it's lasted for at least 4 months already. its easy to blend so a little really goes a long way. i use this daily as i always have to have some kind of shadow on my lids.

It takes such a small amount that this product should last for months.

The product is formulated for the top of the eye only. I personally would not suggest using it under the eye.

I have never tried it under my eye lids; but it is virtually invisible and a small dot will do both eye lids. It is amazing on holding your eye shadow and doesn't crease, even after 15-18 hours. The other product I might try for underneath your concealer would be a primer. I really like Smashbox's Photo Finish Primer. It is also a must have as far as I am concerned. It creates a perfect base for your foundation or tinting and I would think it would work under your concealer as well. Good luck!

no

I have dark circles under my eyes and I do use shadow insurance before I put on Clinique's All About Eyes and it does help the concealer last all day. Unfortunately, it is not a concealer in itself.

well, im 20, but i just use it like you want to!, first i apply the shadow insurancce, next the concealer and a liquid make up, finally, i get sheer pressed powder and shadows, or just mascara aand blush, i know, it seems like a lot but it wont look like that on your skin, i feel it so natural and if you have the right colors for your skin, nobody will know that you have all of these things on you :)

I bought this hoping for the same and unfortunately a creamy concealer under my eye does still settle into line when I use this. However, I have found setting it with powder helps.

My mom uses this on her lids & loves that it holds eye shadows & liners in place all day.

I wouldn't use this under my eyes. If you are looking for a great concealer, try Laura Geller's Real Deal Concealer. It glides on and doesn't accentuate wrinkles. A little goes a long way! Great choice of colors, too!

I would recommend not piling more product on your skin than needed. Have you tried Smashbox high def concealer? It's fab on my 47 year old skin (and yes, I too, have been told I look ten to fifteen years younger - pays to stay out of the sun!!!) Or, try Clarins new 'everlasting foundation spf 15' if you want a flawless face. Mix it with a bit of their 'instant light eye perfecting base' for the perfect under eye concealer on days when you just want to look perfect! The 'eye perfecting base' will also work for holding your powder eye shadows in place.

I have really dark under-eye circles for my age, so I put a little bit of this under my eyes to keep concealer in place, and it seems to work just fine! A highlight pencil, shimmer gel, etc, is another way to go if you're having trouble with it creasing. It bounces light back and camouflages any darkness rather than just covering it up. Hope this helps!

I tried this product a couple times under my eyes when I needed the concealer to last, and it seemed to work pretty well. It does mattify the area quite a bit, so keep that in mind.

I've used both. When I first started using makeup, I got UDPP because that's what everyone recommended. However, I have Asian, oily lids and I also live in an area where high temperatures and humidity are persistent. As a result, my eyeliner and shadows either smudge or fade throughout the day. When I switched to Too Faced, I didn't have those problems anymore.

I would say both primers are great, but I also noticed that Too Faced's ingredients are a little better than UDPP's. Which is the final factor that influenced my switch to Too Faced when I first got it.

UDPP is my personal favorite. It is better for someone with lids on the oily side. UDPP is slightly lighter and thinner than TFSI. I love the UDPP wand and the package is adorable, though a lot of the product gets stuck in the bottle and ends up getting thrown away. When it seems to be all out, cut the bottle open and scoop out the product that got stuck inside and put it in a smaller container.

TFSI is better for people with drier lids or for people whose skin gets drier in the winter months. It's slightly thicker and creamier than UDPP. TFSI's packaging is better because you can squeeze all the product out, unlike UDPP. But many people have problems with TFSI's packaging when they squeeze the tube and the other end pops open, so be careful with that. That happened to mine so I put a small metal clip on the end (like the one you'd use to close food packages up)

Both are equally great in helping keep your eyeshadow last all day without creasing, fading, smudging, or getting raccoon eyes.
Hope that helps!

TooFaced is hands-down the better eyeprimer. I LOVE UD lip/eye liners and lipstick formulations but TooFaced primer is FAR BETTER.

UD eye primer is good BUT I cannot stand the packaging! you lose SOOOO much product because of the wand.. if you were to cut open your UD primer, you could de-pot so much primer that's still stuck in the tube that the wand won't get out! I would go with the shadow insurance.. packaging is much better, you won't lose any product and this primer is amazing!

Much, much, much, MUCH better! GREAT lasting & hold, makes shadows stay true, zero creasing, NOT tested on animals &safe for sensitive eyes,

It is better than UDPP because of it's superior packaging.

I have sensitive eyes and I find that the Too Faced one much better because it is less irritating and drying. If you have oily eyelids then UD's is probably better.

I find that it lasts longer and doesn't crease as much as udpp.

I've used both and I prefer the Too Faced. I found that the application of the UD primer was a bit trickier because of the wand. Also, I think the Too Faced version is more crease resistant. granted, I didn't have terrible problems with the UD version, but the Too Faced goes on easier and lasts a bit longer in my opinion.

Hi,

I prefer Too Faced because the shadow remains closest to the product shade. I've never had fading, smearing, smooching, creasing, or any other negatives. I also like the Too Faced tube because I can get it all out compared to UD. Even when it seems that the Too Faced is empty, I can cut the bottom of the tube and get a little more out. I know I've used it all, plus I think I use less Too Faced. (I've all the various Too Faced primers).

Hope this helps.

I prefere Shadow Insurance to Primer Potion. Shadow Insurance intensifies shadow just a tad, so that you need to use less shadow to get the results you desire. Shadow insurance also lasts longer on oily lids and in high humidity.

You can wear it by itself. It does not have a lot of color however, it may help neutralize your lid color.

This product has a small amount of pigmentation to it but I use foundation as well. It is rather transparent but works fabulously.

No, this really doesn't have a color of its own. If you're looking for a primer that could be worn alone as well as with eyeshadow, I'd go with the Laura Mercier eyeshadow primer.

hmmm not really. I would not wear it alone

There is no color, if you want a bit of sheen try their new candlelight eye shadow primer. All of the things we love about the original but with a golden shine to it.

This is excellent on its own if you have oily lids and want a no-makeup look. The product has just the slightest tint, so it will even out skin tone without applying any color. When I don't want color and don't want shiny lids, I apply this and just dab some of my regular face powder over top. It looks totally natural.

There is a slight nude tint to it, which evens out the skin tone on your lid, so you can easily wear it alone if you wish! Considering it is a primer, its purpose is to wear under colour, but it is completely up to you.

nope, no color. it's just a translucent base to keep your shadow from shift into your creases or fading as the day wears on.

You can wear it alone. Although it is a primer, it can still be a quick way to give yourself a simple nude eye.

no, this can't be worn alone. it's just a primer and has no color. looks almost invisible if worn alone.

I was actually using this stuff earlier today and I thought it looked pretty good on its own, it has a very slight shimmer to it. It looked velvety smooth and covered any discoloration. And of course it works wonderfully with eyeshadow as well...

I have used it in this way when I want to use one of my eyeshadows for eyeliner and it worked great. If you are using it to keep pencil eyeliner in place then consider using Makeup Forever Aqua eyes. I last all day with no touch ups, where most eyeliners leave dark circles under my eyes this one stays in place.

Yes. I use this product both on my lids and under my eye for eyeliner, and it works fabulously in both places.

You definitely could- if you do it carefully because it'll probably interfere when you apply mascara to your bottom lashes (cause the mascara to be sticky and clumpy).

absolutely. It will help seal the liner or shadow on your lower lash line.

Yes, and I found it to actually hold up better, compared to not even using a base.

yes of course you can especially if you plan on putting some eyeshadow there. It will make any color stand out much better and your eyeliner won't fade

Yes, you can! I use it to keep my cream liner intact.

I use this as a base for my blush too. =)

yes, this product can be use for under eye as eyeliner base..u need slightly just a tiny bit and blend it with ur finger or tip sponge or mini concealer brush.

Yes, definately. I do it all the time and it hasn't let me down once. Humidity, sweat, and rain. This is so worth the money.

Shadow insurance is better than urban decay primer potion. It gives eye shadows more pigmentation and it is more crease resistant.

Too faced shadow insurance blows urban decay's primer potion out of the water.Great even if you have oily lids.

Shadow insurance.

Definitely shadow insurance. Of course Primer Potion is a pretty good primer, the packaging that it does come in ends up leaving you with less product, so you pay more for less.

I've used both products, and they are about equally good at preserving your eye makeup. However, UDPP's container and applicator are a pain, and I think you leave a lot of unusable product in the container when you finally give up trying to get anything out. I'm sold on the Too Face product for that reason.

Hi,

I prefer Too Faced because the shadow remains closest to the product shade. I've never had fading, smearing, smooching, creasing, or any other negatives. I also like the Too Faced tube because I can get it all out compared to UD. Even when it seems that the Too Faced is empty, I can cut the bottom of the tube and get a little more out. I know I've used it all, plus I think I use less Too Faced. (I've all the various Too Faced primers).

Hope this helps.

Shadow Insurance is better. Not sticky like UDPP. Applies smoothly and will not roll off (like exfoliating) like the Benefit F.Y.Eye.

I think this would be the better deal, bc I heard the UDPP's packaging is awful.

Too Faced shadow insurance, definitely!! due to this package, you don't waste product!

I personally would choose UDPP. This didn't really help; UDPP make it last longer, and more vibrantly.